Objective:
Dedicated Creative Professional with extensive experience in brand development,
strategy, and advertising. Seeking a challenging role to leverage my creative and strategic skills in a dynamic environment.
Professional Experience:
Forsman & Bodenfors | Göteborg | 1994 - 2022 
Creative Director / Art Director / Designer / Copywriter / Owner / Partner
Spearheaded creative campaigns for prominent brands, including Volvo Trucks, IKEA, Svenska Spel, Georg Jensen, Tele2, Essity, Dagens Nyheter, Arla, and more. Developed brand strategies and concepts across diverse media platforms, with a focus on creating engaging content. Built and led high-performing teams, ensuring inclusive and effective collaboration. Won numerous Swedish and international awards, including Cannes Lions, D&AD Pencils, Guldägget, Euro-Effies, and 100 WATT. Continuously improved and adapted creative ideas throughout campaign development.
Forsman & Bodenfors | Singapore | 2021 - 2022
Creative Director
- Worked as Creative Lead for 1+ year. Strategic and creative responsibility.
- Expanded expertise in the Asian market, working with clients such as SKII, Gojek, and
Head & Shoulders.
- Enhanced language skills and adapted to the APAC market.
- Gained insights into cross-cultural communication and market dynamics.
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